Trading Cards Project
Shrewsbury Town Foundation Trading Cards
Each tier in the Trading Cards concept featured unique designs and mascot poses, creating a full collectible set of 36 cards. This added a layer of excitement and ownership, encouraging kids to keep engaging, improving, and collecting. There was even the option to choose between Blue or Amber variants, giving it a personal touch.
At its core, the project was about more than just cards—it was about making positive behaviour visible, memorable, and something kids genuinely wanted to strive for. View the four colour tiers - Blue, Yellow, Red and Black - by clicking the relevant links/images below :